Los analistas auguran una notable caída de ventas en EE.UU.


Hasta el jueves no se harán públicas las cifras oficiales de ventas en mayo en EE.UU., de la mano de NPD Group, pero algunos analistas ya han adelantado sus tradicionales previsiones mensuales. En mayo del año pasado se lanzaron dos pesos pesados como GTA IV y Wii Fit, y en cambio este año ha sido más tranquilo en cuanto a grandes lanzamientos, por eso los analistas prevén una notable caída de las ventas.

Jesse Divnich, de EEDAR, calcula que las ventas ascenderán a 457 millones de dólares, una caída del 15% respecto a mayo de 2008: «La ausencia de un aumento de las ventas se produjo en gran parte por los títulos para consolas de nueva generación y portátiles. Las ventas por unidades probablemente bajarán un 5% respecto al año pasado y con una rebaja del 10% en el precio medio de venta. EEDAR cree que la débil situación de los vendedores provocará esta caída anual en el precio medio de venta.«

Divnich espera buenas ventas de EA Sports Active, UFC 2009: Undisputed y Red Faction: Guerrilla, y destaca la decepción que han supuesto las ventas de X-Men Origins: Wolverine.

Otro analista, Michael Pachter de Wedbush Morgan, augura una caída de las ventas del 17%, con una cifra de 450 millones de dólares: «Mayo supone otro mes difícil de comparar. El lanzamiento el año pasado de Wii Fit de Nintendo y las ventas de Grand Theft Auto IV de Take-Two aportaron 141 millones de dólares y el 26% de las ventas totales de mayo de 2008, lo que plantea otra comparación difícil.» El analista espera buenos resultados de X-Men Origins: Wolverine, Punch Out!!, UFC 2009: Undisputed e Infamous.

En cuanto a las ventas de consolas, Wedbush otorga 300.000 unidades a Wii, 100.000 a PS3, 140.000 a Xbox 360, 130.000 a PS2, 90.000 a PSP y 440.000 a DS, mientras que EEDAR se decanta por 340.000 para Wii, 120.000 para PS3, 150.000 para Xbox 360, 111.000 para PS2, 100.000 para PSP y 430.000 para DS.


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